How Can We Improve? > Website
I love the idea of everything you are doing, as I am a huge chocolate fan whose been trying to go healthy, but I have to agree with LKM. The website just doesn't do it for me.. Though I am absolutely dying for a bite of the raw chocolate bars I just purchased less than five minutes ago. The only problem I've encountered is the website isn't as warm and inviting as the product sounds. It does shout 'easter.' When I think of chocolate I think of warm, rich, invigorating colors, like the deep chocolate browns, not peaches and purples with cute little baby birds in eggs. When I first came to the website I thought 'Was this your Easter theme?' and if it is.. then I must sadly confess you may be neglecting the website? Or at least it's appearance at best. (I dislike sounding so blunt and I am sorry for saying such things but this is the 'How can we improve' section)
I even had the problem of getting a "Page not Found" when I clicked on the Lemon Berry Rose bar which I so desperately wished to try and was the main reason I checked out Gnosis Chocolate (and was very sad to find it was leaving before I even had the chance to try it!) after a customer in the chocolate shop I work at brought in a card and told me all about your raw chocolate bars.
One last thing, the website also looks a bit cluttered with all of the left and right side bars that are showing off the products (but not Adds to which I applaud!) I think you could get rid of a few things or just move them and instead add more top bars like the chocoletter or condensing the Get In Touch area to it's own section? I'm not a big internet person so I apologize if what I say isn't possible.
I look forward to getting my chocolates soon and will hopefully be a life long customer!
Thank you for reading this
- Bouvardia
Bouvardia
Thank you so much for your feedback about the website, it is very much appreciated!!!
This is the first website I've ever created and I'm doing my best to make it as personable as possible! Let me know which pages you would like to have seen more information on :)
As for the colors, this is meant to be representative of Springtime - the colors of new leaves and flowerbuds, and of our Spring Collection Truffles. I will change it back soon, I was hoping to make the site reflect the seasons :)
As for the Lemon Berry Rose, I'm so sorry we no longer carry it! I made a few announcements that would be letting that flavor go - it was one of the first flavors I created but was not one of our best sellers and was very high maintenance to make! We will bring her back around Valentine's Day :)
I appreciate any further feedback so I can learn what you are looking for in the shopping experience. My hope is to reflect our intentions and company vibe and avoid sterility, but it can certainly be tweaked!
Warmly,
Vanessa
Vanessa Barg
This is MUCH better! The site is also a little bit easier to navigate and less cluttered than before. In the shopping section, I would recommend a left-to-right presentation of items rather than a stacked presentation, as we read from left to right and it's more intuitive. I don't know if this is possible given the content management system or template you are using. Also, in many instances, the text overwhelms the product visual, either because of its length or because of the way it is presented. Generally speaking, the visual should have a stronger emphasis than the text...Also, the body font may be a little too large. It's a sans-serif font, which is good, but perhaps there is a more fitting sans-serif font.
Alright, please let me know if you'd rather not get any more unsolicited advice from me!
LKM
(Nibbling on a Superchoc bar as I write this)
LKM
I love Gnosis chocolate! It is absolute divinity! And who couldn't appreciate the philosophy and values behind it??? Anyway, it would be nice to see a more user friendly website, and one that reflects the same warm but sophisticated vibe as the packaging. I found the Easteriness (pastel color palette, cute chickadee) to be a bit jarring and not reflective of the company's overall mission. Just an observation from a persnickety marketing person who notices things like these...